"Digital design services, including graphic design, web design, and web development services, from UX/UI Design to graphics creation, coding & SEO."
Proper planning is essential to a successful web design project. Before a a single line of code is written I will work with you to understand who your target user (customer) ism and figure out how best to reach them. Once the target audience is set I'll conduct some basic keyword research give your site a better chance at ranking well in search engines.
The next step is to decide on a budget for the project, and define the scope to make sure you get the best use of your investment with the results you want. The final step in the planning phase includes creating a site-map and the wire-frames for the website.
A carefully planned User Experience (UX) is the first step in designing your website. The UX is the lasting impression users will have of the site and makes the difference between a successful site and a dud. Planning the (UX) includes planning the look, feel & usability of the site, link paths, copy, all with the goal of ensuring a user friendly site that will turn users into customers.
Once the UX design is done, the next step is to design the User Interface (UI), how the website will look. This includes choosing a color scheme, layout and typography (what fonts to use where), planning for mobile devices & touch screens, as well as choosing or creating icons and graphics for the website. Using Photoshop & Illustrator I will create stills of your site using your input to get you to a point where you are pleased with the design before writing a single line of code.
Once you are happy with the website stills, we will create your site using the most appropriate technology for the job. All sites are hand-coded for optimal performance using responsive HTML5, CSS3, JQuery, and PHP - if you request a CMS (content management system) to manage the website yourself the code will be modified and integrated into the WordPress platform. Modern standards have made responsive design extremely important, and all our sites adhere to the latest standards. This is key to ensuring the website is accessible to individuals accessing it from their mobile device or phones.
Once the coding is complete you'll receive a link to test the site and make any minor modifications necessary before going live.
Once the website is complete the next step is getting users onto the site, and getting it ranked in Google and other Search Engines. For this SEO (Search Engine Optimization) is vital. I will optimize your site to make it as search engine friendly as possible. I can also offer advice on link-building (getting links to your site from other websites) and social media marketing, as well as SEO and linkbuidling services to help build your on-line profile, and help your build a relationship with your users for better conversions.
Once the site is complete and you have a regular flow of traffic you might think that the job is done. But that is hardly the case - a website should be an on going project. Other than checking for dead links, updating text and pictures, and ensuring the site hasn't developed any bugs, reporting software, like Google Analytics, is used to monitor your sites performance and user flow and find out what your users respond to and what they don't.
In many cases you'll find that users flock to certain areas of the site, but leave as soon as they reach others. Having a clear understanding of how users respond to the website is crucial, invaluable information that can help us improve the site based on your customers needs for constant growth.